Leading AI-forecasting technology company antuit.ai has launched an AI Demand Modeling Studio for the consumer packaged goods (CPG) and retail markets. The new solution now enables companies with production-ready AI models, pipelines, and workflows for demand forecasting, shaping and fulfillment use cases. CPG and retail companies will now get the stability and reliability benefits of SaaS, along with the flexibility and experimentation capability of an in-house-built solution. Data science teams will, therefore, have more control over their demand modeling capabilities.

If the pandemic taught us anything about consumer demand, it’s that it is constantly evolving because of trends, worldwide events, and cultural changes. Forecasting consumer demand is critical to the success of CPG and retail industries because without accurate predictions, products are wasted and consumers’ needs are not met.

Antuit.ai took these challenges to task and has created a platform that makes it possible for CPG and retail companies to accurately predict consumer demand and mitigate any shortages or overstocks. What sets antuit.ai’s AI Demand Modeling Studio apart is that it is completely customizable by design, allowing companies the ability to augment, extend, tune, and drive continuous improvement of the models, putting the power in their hands to create and use AI to make accurate demand forecasts. The Center of Excellence (COE) or data science teams can now configure antuit.ai’s AI models, or bring their own, in the same low-code modeling studio.

Leading retailers and CPG companies already trust antuit.ai with their demand forecasting. From Estée Lauder (NYSE: EL), to Pepsi (NASDAQ: PEP), to J.Crew, and Neiman Marcus, their platform transforms how companies handle forecasting, inventory optimization, promotional forecasting, and replenishment. The use of artificial intelligence and machine learning in CPG and retail is transforming these industries by reducing the amount of inventory—and thus, company money—wasted due to inaccurate forecasting or planning.

The new modeling tool was written for extensibility and customization, meaning that as companies use the system, it can be developed to fit a variety of unique demand forecasting needs. Antuit.ai provides top-of-the-line data that helps companies predict industry trends and make forecasts based on quantifiable data. All of these resources come together across channels and departments to provide companies with more effective strategies for pricing, forecasting, marketing, staffing, and supply chain management.

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